If you’ve ever opened up a job posting for a “Marketing Manager” and immediately closed it after seeing the salary expectations, you’re not alone. Full-time marketing hires (even at the entry level) are expensive. A content team is even more expensive. And hiring an agency for outsourced digital marketing? For many small businesses, that’s simply not realistic. But here’s the part no one talks about: the alternative is not doing nothing. Modern marketing needs to show up cons